Jung von Matt is Germany’s most awarded fully independent agency.

JvM/planning is the agency group’s strategic think tank. The 15-member interdisciplinary team develops unconventional solutions for a wide variety of strategic marketing problems: from brand management to advertising and innovation management.

During my time with JvM/planning, I developed communication strategies for clients such as Rivella, OBI, Munich Re, NIVEA MEN, Bitburger and Netto. As part of these projects I was responsible for market research and performed various analyses. Specifically, I:

• Prepared international market overviews
• Created target group segmentations using ‘best4planning Markt-Media-Studien’ and ‘Facebook Insights Tool’
• Identified societal and cultural insights through online research and consumer surveys

Furthermore, I developed a training concept for incoming interns to improve their on-boarding experience and to assist them to get going on the job. Finally, I supported public relations by creating content for the agency’s Instagram account.

Thanks to my Jung von Matt internship, I gained both skill and confidence to form well-grounded opinions on strategic marketing issues. I demonstrated my ability to perform creative work under rigorous time pressure and learned how structured planning can facilitate outstanding results. Finally, I enjoyed the amazing teamwork at JvM, as my colleagues were among the most inspiring creative folks I ever met, making this internship a truly unique experience.

Eatfirst is a Rocket Internet Venture from Berlin. They deliver fresh and healthy lunches within 15 minutes.

As a local marketing manager I built the offline marketing for berlin to start a successfully hard launch in Berlin.

My main project goal was to plan and run a strategic marketing concept. I implemented important milestones for the company as branding, customer experience, customer loyalty, promotion events, guerilla marketing, sponsoring, staff suggestion management, out-of-home advertising and negotiations with suppliers.

The project gave me very good insights in the start-up scene and brought me the experience to lead a team, work under high pressure, and manage on-location events.

Fotograf.de is the German brand leading online service for thousands of professional photographers to sell their photos to their customers.

As a freelancing online marketing consultant I supported the new website-relaunch in Germany, Austria, Great Britain and France.

My focus was on brand core and image analysis, online customer experience, employer branding, product portfolio overview and enhanced recognition with the help of marketing-psychology and design.

Coppenrath & Wiese is Europe’s largest producer of frozen desserts with over 2200 employers.

I successfully finished my three-year dual training course „apprenticeship“ as a certified media designer with a specialization in concept and a visualization.

In my main field of work I designed packaging/advertisements/promotional products, organized and performed photoshootings and the digital  retouching. I learned how to write concepts for websites and print products for e.g. corporate design and how to present them to my superiors and colleagues.

Over three years I developed the capacity to handle projects, being creative on demand and handling successful direct contact with customers.

A photo and video production agency I founded with my best friend in high school.

We worked with small and big companies to achieve the customer’s goals. We shot business portraits, industrial productions and team photos for websites, packaging, and print material.

With a high-end video equipment we recorded different event documentary, corporate- and educational-films.

Two friends, one company and more than six years of experience in client acquisition, project management, BA and photo & video production. While working in our agency as a side job, I successfully finished my graphic design degree and started studying marketing. We eventually liquidated the company-project to focus on our future education.

A dream came true, when I founded a company with my best friend, we worked a lot and hard. The experience and the great companies we worked with, all remain as unforgettable moments.